24 October 2024

Lloyd BMW Motorrad Win Customer Experience Award At AutoTrader Retailer Awards

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Lloyd BMW Motorrad are AutoTrader Customer Experience Award Winners!

The team has beaten competition from circa 13,500 UK automotive retailers to receive the Customer Experience Award (Bike: Between 20-50) at the 17th annual Auto Trader Retailer Awards. The Customer Experience Award winners were determined by the UK’s largest automotive mystery shopping exercise; an in-depth analysis of customer engagement across a variety of digital touchpoints including email, phone and online messaging.

Now in its 17th year, the Auto Trader Retailer Awards celebrate the very best in automotive retailing; those brands that are pushing the standard of all aspects of the industry, including digital retailing, and a commitment to exceptional customer service.

Auto Trader Retailer Awards

This year, circa 1500 of Auto Trader’s top performing retailer partners were shortlisted to just 88 finalists split across 11 different award categories, of which just 30 were crowned winners, determined by a combination of in-depth analysis of millions of data points, independent judging by a panel of experts, and the results from the UK’s largest consumer mystery shopping programme among auto retailers. Accordingly, the winners are among the top 1% of Auto Trader’s retailer partners and are rightly considered the best of the best.

Auto Trader Retailer Awards

This year’s ceremony took place at premier London venue 8 Northumberland Avenue, just off Trafalgar Square. The event was hosted by Auto Trader CEO Nathan Coe, COO Catherine Faiers and Sales Director, Rebecca Clark, alongside Auto Trader’s YouTube Director and former Top Gear presenter, Rory Reid.

Auto Trader Retailer Awards

Speaking about their win, Steve Knight, General Manager at Lloyd BMW Motorrad said: "We’re thrilled to see our dedication to customer service recognised within the industry, especially by the leading online sales platform, AutoTrader! This award is a testament to our team's hard work and commitment to delivering exceptional experiences to all of our customers".

Commenting on this year’s winner, Auto Trader’s Sales Director, Rebecca Clark, said: “It was a pleasure to once again welcome many of our brilliant automotive retail partners for the latest edition of the Auto Trader Retail awards and celebrate the very best in the industry who are truly driving the industry forward for all including their customers. All of this year’s finalists and winners really do represent some of the most innovative, forward-looking retailers in the UK today and we were delighted to be able to recognise every single one of them across all retailer sizes from the automotive industry.”
 

Lloyd BMW Motorrad

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